[FULL] Daren: "The Number One Reason Anyone Should Buy A Tesla Is Safety", From A Googler To A YouTuber Who Reviews Cars
Description
I first met Daren at Google Singapore back in 2019 and he was already a great storyteller. Never would I have imagined that he would become a creator on the sister company of Google, YouTube and I was one of the early audiences watching his videos for investment advice and car reviews. Not that I would buy a car in Singapore.
He has since posted consistently for 3 years and has grown a substantial number on his platform. The amazing thing about this conversation? Having sat down in his Tesla Model 3 for the conversation in camp mode which no other internal combustion engine vehicles could do! Though a short one, the conversation goes directly into the space of social media and content creation and why he does what he does. Fun fact: Since we are both in the automotive industry, we talked a little about the industry!
Timeline:
[00:00 ] The transition from a Googler to a YouTuber
[01:49 ] When did he start YouTube?
[02:53 ] The transferable skills from Google
[03:39 ] Managing the business side and creative side of his YouTube channel
[06:48 ] Advice to someone starting a YouTube channel
[10:06 ] How he handles negative feedback
[13:29 ] Was there someone for him to look up to when he started out?
[14:41 ] The rise of BYD
[16:38 ] The lessons he learnt after reviewing so many cars
[20:50 ] EV sales have slowed down
[23:42 ] What do his viewers say about his content?
[25:16 ] Teslacon
[26:20 ] What he loves about his Tesla Model 3
[29:22 ] This is what he would do if he were to enter the social media game again
Sound effects obtained from https://www.zapsplat.com and https://www.epidemicsound.com/